Wall graphics are too often forgotten by marketers and business owners, and yet, they are truly the smart choice to fill the void space on your walls
Smart & Versatile
A sign is anything that sends a message. It conveys a piece of information about your brand to visitors and customers while setting the tone of the entire space.
Wall graphics do exactly the same.
It is not a surprise that for years, wall graphics have generated more creative possibilities for interior designers and architects across the country for both their practicality and their efficiency.
The real challenge is learning the most effective way to use wall graphics since there are so many possibilities and potential uses for them - not to mention the countless printing solutions available to supplement, complement, or replace these wall graphics.
In a nutshell, the vinyl found on some wall graphics comes in different finishes to either reflect light to brighten a room or absorb light to integrate into the décor.
There is textured and conformable vinyl specifically designed to take advantage of any wall imperfections or topography - in case of a brick wall, for instance.
Using materials from 3M & Avery Dennison, we can maintain smoothest surfaces or take advantage of a very rough surface to create a unique visual effect.
The selection of material types and application techniques is so broad that sign companies like us can turn any surface into a new opportunity. This creates an avenue for anyone to be as unique as the message or story they want to share.
Engaging & Appealing
No matter what tone you seek to convey, wall graphics offer more than just a plain painted surface. It’s that simple.
Applied to your brand, custom-designed wall graphics are a great way to differentiate and stand out while making a bold statement.
Beyond the simple aesthetic factor, wall graphics can be functional, too. Therefore, why not take that opportunity to:
Although wall graphics cannot replace ADA signs, they can certainly integrate directional elements. This would, in turn, create an eye-catching design to help your visitors navigate in your building while keeping them entertained.
Think about the potential conversation starter opportunities that can help your team engage with prospects, visitors or clients.
The Best Bang For Your Buck
Forget the preparation work and the messy, resource-consuming paint jobs. Wall graphics are the best time-saving and cost-effective alternatives.
No matter the size of the space or nature of the surface, if the right material was selected and applied to your walls by a professional installer, you will avoid a lot of prep-time, downtime due to the drying process, and aftermath cleanup.
Wall graphics are easy to apply and easy to remove. Hence, if for any reason:
Graphics can be reprinted on new vinyl and reapplied on your walls.
If you are considering a new space or reinventing existing space, create effective leverage with your signage consultant and their knowledge of material and printing solutions.
We can help you expand the possibilities or bring what might be a budget buster into an affordable reality.
2/20/2020 07:20:56 pm
Thanks for helping me understand how wall graphics can boost your brand. My uncle started a wireless earphone brand recently and he's been thinking of placing graphics of his company logo within his office. I like how this article explained how wall graphics can send a message about your brand that makes visitors or your possible consumers take an interest.
12/17/2021 04:58:22 am
You can use wall for your marketing and attract more and more customers. With creative designs you get a chance to attract more and more customer. This is the perfect utilization of your wall.
9/8/2022 01:00:10 pm
It's great that you described wall graphics and how they're easy to replace or repair if needed. My uncle wants to open an office for his new business in a couple of months, so I believe he'd benefit from reading about graphic advertising. I think you did an excellent job explaining wall graphics and their effortless application process.
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By George Wright
Founder & Owner of Insignia Signs & Wraps