Information is essential.
Although many businesses are slowly starting to re-open, their operations are not resuming in the same old fashion as before COVID-19 so far.
Most businesses we know are resuming their activities with a new business model of take-out, new hours, or incorporating social distancing regulations due to COVID-19.
So, in this confusing environment, it is important to ensure that your customers are well-informed on the status of your business.
A great way to do this is with a large banner sign that fits your brand.
As COVID-19 has changed the way we do business, we need to make sure to inform clients or prospects the best way possible.
How can large banner signs help with this?
How Can Large Banner Signs Help?
Let’s make one thing clear - one of the most important aspects of every business is their relationship with customers.
And, in recent times, maintaining that customer relationship has become both more important and more difficult.
One way to make sure customers are informed is by updating the information online.
However, relying exclusively on the online world may put you at risk.
What if your customers are not following you online or haven’t looked at your page?
Right now, as uncertainty is everywhere, it is important to notify customers of your current status.
Especially for restaurants, a great way to display information during the COVID-19 pandemic is through the use of a large banner sign.
The same rule applies to any essential business.
Why Can Large Banner Signs Help Your Business?
Technically, a large banner sign could be installed in front of any business.
If customers are driving by your establishment, they won’t be able to read small signage posted on your door.
So, how does the large banner sign solve this problem?
If you own a business that is ‘OPEN’ during these times, it is important to let people know and how they can use your services.
Otherwise, they may assume you have closed your doors.
Or, alternatively, if you are a restaurant, your business may be open for take-out or carry-out.
By all means, tell that to your customers.
It’s worth using a professional sign maker to match the signage to your business and brand style.
That way, you do not have to sacrifice your aesthetic, appeal, and branded look.
Large Banner Signs Are Convenient
The scene is still uncertain with COVID-19.
There could be a second wave, or a third wave, of the virus. Who knows?
While professionals in the matter out there debate on it, investing in your business is something that you can control.
Understandably, you likely wouldn’t want to make an investment in signage that you can only use once.
Hence, large banner signs are ideal.
They can be easily rolled up and stored.
If you were to need the sign again, you could simply unroll the sign, and clients will instantly be aware of the change.
Clients need to be informed.
Build Trust During Difficult Circumstances
Let’s face it, all businesses try to build a reputation.
Most of the time it’s based on trust and transparency.
When your clients know what to expect; they don’t let the virus change their behavior that much - to the extent of what they can economically achieve.
Therefore, large banner signs for restaurants or any other essential business are vital during these days.
Any business can greatly benefit from them, especially as we continue to open gradually over the next few weeks or months.
Now, more than ever, it’s time to care for our customers.
How do you make sure to keep your community informed and strong?
Warmer weather is here, and for you, boat owners of New Jersey, that means taking off that boat cover and getting back out to the water.
Yeah, we’re excited, too! The sun’s shining, and the water is calling our names. Everyone dreams of that perfect boat, letting everyone know that you mean business.
Whether taking the family out for fun activities or fishing under blue skies, that boat deserves the best, and here are a few important pointers.
Boat Wraps Are Quick to Install
Let’s not beat around the bush here. You might have waited months to take the boat out again. The last thing you want to do is to put her back in the shop for another month.
But what if there was a way to give your boat a fresh look in just one or two days? How about maximizing your time on the water?
Clearly, a boat doesn’t belong on land and fun should not be delayed. So, what’s the answer?
Astonishingly, depending on its size, of course, it only takes one or two days to apply a boat wrap.
As long as there are minimal rust and marine growth, your boat wrap doesn’t take long to apply at all. You can get that new look, then get back out to the water, in no time.
In New Jersey, every boat owner cares for their boat like a member of the family.
As such an important part of your leisure time, a good boat deserves good protection. With the right vinyl, your boat wrap can last even longer with the right care.
Who wouldn’t want a layer of protection over the original paint?
Boat Wraps Offer Protection For A Third Of The Price
Vinyl boat wraps are usually about a third of the price of a full paint job. We know boats aren’t cheap to buy or maintain, but here’s one way to save.
Plus, there is no damage to the underlying paint if the paint is OEM quality paint.
So it’s easy to apply, protects the original paint, and doesn’t break the bank. Are you still waiting for the down-side? You might be here a while, then.
What happens after your vinyl boat wrap is installed?
Boat Wraps Are Versatile
Say goodbye to hours of polishing, buffing, and pain-staking cleaning labor. With some warm water and soap, a simple sponge can make your boat look good as new.
Even if the vinyl boat wrap happens to be scratched or slightly damaged, fear not. There are ways to repair the wrap without the need to put on an entirely new one.
Looking for an aesthetic change?
Whenever you want, you can have the vinyl wrap removed and get fixed up with a new one. That’s right; new name, new color, new style, it’s that simple. All the time.
If we’re telling the truth, we find it hard to believe sometimes, too. With all of the design options available, there are basically no limits.
Whether you want to look professional, or just awesome, it’s within your power; just say the word.
Let’s Wrap Up!
Now that you know what to consider about your boat wraps, it’s time to get back out there. Whatever you plan to do on the boat, why not look great while doing it?
If you’re still considering whether a vinyl boat wrap is an option you’re looking for, reach out to our team. We’ll work with you to give you every available option, ranging from prices to designs. Are you ready for boat wraps?
It goes without saying that if your business does not have an online or digital marketing strategy you are missing a huge opportunity.
Unfortunately, this is where some business owners are vulnerable.
While looking to find your showroom or shop, the Monument Sign in front of the building does not match the logo or the branding on your website, or worse, it is non-existent.
Perhaps it is due to the different font, different colors, or different logo.
Upon confirming the address on Google Maps, your visitors cautiously walk in and ask if they are in the right place.
Why? The Lobby Sign does not match either or again or does not exist.
Is there any Point of Sale sign that could help your visitor to figure out if this is really the right place?
At this precise moment, there is a disconnect that makes your customer question if the quality of service is at the level they were expecting.
The absence of cohesive brand alignment is a real thing. It can negatively impact the perception of your visitors. Remember that these folks tried to connect with you in the first place. The least you could do is offer a great brand experience since they loved you online.
If the real-world experience does not meet the digital ecosystem.
Your business faces a major issue when the only thing it took was to show a consistent brand alignment.
Brand alignment helps your business gain legitimacy and contributes to your brand equity.
It was certainly easier to allow the digital strategist to get ahead of our showroom or office branding. You pay a small monthly fee to a digital marketing team and it just happens over time.
This is where a Sign Consultant can help!
Working with a sign consultant is as simple as using a marketing team.
A sign consultant can help you and your team put together a program to realign your physical marketing presence with your digital marketing.
Understanding the costs of materials and installation, the sign consultant will help you put together a Sign Upgrade Program which will focus on those signs which will have the greatest impact on both your customers and sales.
Yet, have the least impact on your budget.
Inputting together your upgrade plan, we will add careful consideration to include types of signage including Window, Wall and Floor Graphics and Wraps which are easily replaced.
As your sign consultant improves signs and professionally transforms your place, you can now plan your budget to upgrade your signage to keep up with what should be an overall marketing effort.
Not only will you be able to see the upgrades as you grow, but you will also have the flexibility to make seasonal changes to promote products or promotional sales.
And What Now?
Once your sign consultant has put in place a program to upgrade the low hanging fruit, you can turn your attention to some of the bigger signs which require a bigger expense.
While you plan to make those upgrades, especially with illuminated signs, you will explore the use of products that require less energy and need less maintenance. In other words, your sign consultant can help you save money over time.
As we’ve highlighted a process to bring your signage back in line with your digital marketing efforts, your next step is to talk to a Sign Consultant today!